
About
Sam
B.Psych(Hons), M.Psych, M.B.A., MAPS, Organizational Psychologist
Howdy! About pages are awkward, but let's give it a go. First thing is, I'm Australian. So if you notice any oddities in speech or spelling, that's why.
I'm a consumer and organizational psychologist by trade. "What the heck is that", you ask. Basically I spend my days working alongside home service business owners to improve their marketing results, team performance, and operations.
Your success in business boils down to your ability to understand the psychology of yourself, your team, your customers.
About
Sam
If you’re like most of my clients, you’re already a driven and determined person. You’re willing to put in the work it takes to achieve the results you want to see in your lawn and landscaping business. Entrepreneurs like you are a special breed.

We both know that growing a company while making payroll is not for the faint-hearted.
1,500 cubic centimeters, 6 kilograms, containing over 100 billion cells and 1 million kilometers of connected fibre. That grey box inside our head, holds the answer to how every person; thinks, feels, and decides.
I help home service business owners to uncover these kinds of insights about themselves, their staff, and their customers.
The most successful businesses I come across, understand and connect with their customers better than their competitors. That’s it. To do this, you must know what your customers want, what they fear, what questions they have, who they trust, what keeps them awake, and how they make decisions.
Marketing and sales is all psychology. Building a strong work culture is all psychology.
So who better to advise on these matters than an actual psychologist?
I've been Brian's secret weapon for years. If you join the Brains Trust, I can be your secret weapon too.
With decades of experience as an investor, entrepreneur, owner of two 7 and 8 figure businesses, and consultant in the landscapeindustry, I understand the unique challenges and opportunities you face.
At the age of 34, I took over a design-build-maintenance business and expanded it to $15M. With every success and failure, I gained experience and learned what it takes to transform a company into a multi-million-dollar enterprise.
If you haven't already, make sure to read through some of the articles I've published on the articles tab of the website. Here's the direct link.
This is a good starting point, and will give you some things to think about and apply in your business right away.
The link again: https://www.thebrainstrust.co/articles
I discovered that my true passion lies in helping other entrepreneurs like yourself grow their lawn and
landscaping businesses.
I now run the largest peer group network in the landscape industry. This gives me a very broad view on what works and what doesn’t.
My annual benchmarking report shows that my clients are achieving the highest margins in the industry, up to 20% net profit and beyond.
Many business owners hunger for proven methods to speed up and manage their business growth.
They long for a highly profitable and valuable landscaping business that can run independent of
them. And they need a guide who can help them achieve the goals and outcomes they want for their
business and life.

When you're ready, click the button below to join the Brains Trust.
You already have the ambition, vision, and the skills needed to create a successful company. You just need the experience that only comes from decades of mistakes, wins, growth, and learning. You need an expert guide.
If you provide willingness, I'll provide experience and platform you success
3523 Octavia Street New Orleans,
LA 70125




